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Oct 21, 20193 min read

ADIDAS: WE OVER-INVESTED IN DIGITAL ADVERTISING

Credit by: Sarah Vizard Adidas admits that a focus on efficiency rather than effectiveness led it to over-focus on ROI and over-invest...

Oct 17, 20194 min read

WHY APIS ARE KEY TO HITTING "GO" ON OMNI-CHANNEL RETAIL

Credit by: Paul Crerand Omni-channel retail needs APIs to deliver a sought-after customer experience that leaves cash registers in the...

Oct 17, 20192 min read

GLOBAL AUGMENTED AND VIRTUAL REALITY MARKET TO REACH $571.42 BILLION BY 2025 AT 63.3% CAGR

Credit by : Allied Market Research Surge in the rate of smartphone & mobile game users, increase in adoption of augmented & virtual...